Crafting Your Elevator Pitch
Speaker: Susan Gleason AIGP, CIP, CRM/CIGO, IGP, Head of Information Governance Business Services, Withers Bergman LLP
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Susan is the Head of Information Governance for Withers Bergman LLP. She transitioned her career path from working with Autistic Adults to Litigation to Information Governance. Although very different fields, they all relate to creating order and structure in an unorganized world. She is on the AIIM Board of Directors, and a member of ARMA International, serving as a Coordinator for the Legal Industry Group. Susan has her M.S. in Technology Management from Brandeis University and holds certifications including AIGP, CIP, CRM/CIGO and IGP.
Have you ever had that awkward moment when you don't know quite how to explain what it is you do? Typically, it will happen at that unplanned moment – you know the one, you bump into someone from the C-Suite at the coffee machine, and you have 60 seconds to start the conversation you need to have, but stumble over your words. An effective elevator pitch is more than a professional skill—it's your personal brand in motion. Whether you're navigating a career change, building your network, or pitching a business idea, the ability to articulate your value clearly and confidently opens doors and creates meaningful professional connections. Come ready to discuss the structure of an elevator pitch and how to craft a compelling pitch that makes a lasting impression. This session will give an overview of proven frameworks, practice delivery techniques, and an interactive opportunity to build confidence in your personal brand communication.
Register in advance for this meeting:
https://us06web.zoom.us/meeting/register/JrvkNPUXQPOGenikU-DAUg
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